Samsung announced its new line of smart TVs on Monday as part of the CES 2022 announcements. In addition to hardware upgrades, the South Korean company is bringing game streaming platforms to its TVs for the first time in a bid to Make them even more attractive compared to other TVs and even set-top boxes like Apple TV.
Among all the upgrades and features of Samsung’s new televisions, the company has introduced a new “Gaming Hub” which will allow users to play games directly on their television. This was made possible by Google Stadia and Nvidia GeForce Now arriving on the new version of Tizen, the operating system for Samsung Smart TVs.
The Samsung Gaming Hub will make it easier for gamers to discover and play the games they love faster with game streaming services. Gamers will have access to a vast library of games thanks to Samsung’s partnerships with industry leaders – NVIDIA GeForce Now, Stadia and Utomik – and that’s just the start.
While the games will run online rather than locally, this makes popular titles like Cyberpunk 2077, FIFA 22, and Red Dead Redemption 2 accessible to even more people who don’t have a console. The only requirement (besides having a good internet connection) is to have a compatible joystick, as Samsung TVs will also support third-party controllers.
While this decision will certainly have an impact on the game console market, it is also a way for Samsung to target Apple with Apple TV and Apple Arcade. The Cupertino-based company is known to have virtually banned game streaming platforms from its devices, as the only way to get them on iPhone, iPad, and Mac is through web browsers.
Apple TV, on the other hand, doesn’t have a web browser, so the only way to play games is to download them from the App Store – which doesn’t offer A-triple titles to really compete with the. consoles.
Samsung Gaming Hub will be available for select Samsung 2022 smart TVs. Check out our coverage of everything Samsung announced today at CES 2022:
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